CMA’s VALLEY CHRYSLER DODGE JEEP RAM
Altenergy installed a 170.425kW solar energy system for CMA’s VALLEY CHRYSLER DODGE JEEP RAM in April 2021. This system consists of (401) solar modules and is expected to offset 100% of the car dealerships electrical usage. Carter Myers Automotive (CMA), a local family and employee-owned business and CMA’s Valley Chrysler Dodge Jeep Ram (CDJR) parent company, has a mission of Moving Lives Forward for their associates, their customers, and their communities. CMA’s community focus includes sustainability and environmental
responsibility. CMA was the first dealer group in Virginia to install solar, beginning in 2018 with CMA’s Colonial Nissan in Charlottesville, then CMA’s Colonial Subaru in Chester in 2019, and CMA’s Volvo Cars of Charlottesville in 2020. CMA’s Valley CDJR is the fourth dealership within the CMA family and the fourth in the state to go solar.
“It’s good business to reduce energy load and costs, and we truly believe in sustainable energy and see investments like this as our corporate responsibility,” said Liza Borches, president and CEO of Carter Myers Automotive. “In addition to our solar projects, we are also expanding upon our sales of electric and hybrid vehicles across Virginia and focusing on sustainability within our dealership operations. We use energysaving LED lighting and building materials, are working towards paperless sales and service processes, and have established a Green Team of CMA associates from all dealerships to collaborate on new sustainability initiatives.” Wanting to partner with another Virginia-based business, CMA collaborated with leading solar energy firm Altenergy to design the solar energy system at CMA’s Valley CDJR.